Offerings
Three paths ahead.
Independent diagnosis, hands-on transformation, and continuity of judgement at leadership level — engaged separately or as a single arc.
Algorithmic Marketing Readiness Diagnostic
An independent read of whether your marketing system can carry algorithmic, platform-led performance. We grade readiness across five layers — strategy, operating model, data and signals, experimentation, and measurement — locate the single structural constraint holding performance back, and hand back a prioritised order of operations. No tools to sell colouring the assessment.
- Readiness grade across five layers
- Strategic Diagnostic Report
- The binding structural constraint
- Prioritised order of operations
Transformation Advisory
Redesign of the operating model that drives performance — governance, decision rights, experimentation structure, and the agency and partner model — rebuilt for algorithmic platform environments.
- Operating-model redesign
- Governance & decision frameworks
- Experimentation structure
- Agency & partner model
Executive Advisory
Continuity of judgement at leadership level. A retained advisor to the executive team through transformation — strategic reviews, transformation oversight, and vendor and partner evaluation, on call as the system evolves.
- Strategic marketing reviews
- Transformation oversight
- Vendor & partner evaluation
- Board & executive advisory
Embedded, not sold separately
How we scope the work
The boundary is the wedge. It keeps the advice unconflicted and the perspective system-level.
An enabling layer
Applied across all three offers — never sold as a standalone product line or an AI mandate.
Only where it matters
Addressed insofar as it affects marketing-system performance — not as a technical implementation mandate.
Out of scope
We do not buy media. We do not implement platforms. Execution stays out, unless framed as guidance on decisions and priorities.
Who this is for
Organisations whose channel mix, geographic footprint or sector complexity has outgrown the structures running them. There is no spend threshold — complexity, not budget, is the qualifier.
Start here
Not sure which you need?
Start with a diagnostic. It tells you where the leverage is — and which engagement earns its keep first.
Contact us